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About Us

Welcome to the RICH way of life

Add a little luxury to every day with exclusive hair care tailored to your unique needs.

About RICH

Since 2010, RICH Hair Care has set the gold standard in hair care and has earned global recognition for offering exceptional quality at accessible prices. We stand by the principle that luxury is a right for everyone. We’ve traveled the world to bring you the most potent, natural ingredients that not only work fast but make a lasting difference!

Our Mission

RICH Hair Care is an award-winning professional hair care line, delivering the highest quality in innovative products at a modest price. We all want luxurious hair every day without time-consuming and expensive in-salon treatments. RICH promises fast-acting products that deliver outstanding results!

Expertly Curated For You

Our diverse group of in-house experts meticulously formulate each product to suit all hair types and needs. From moisture to strength, color retention to volume, RICH offers a comprehensive range of shampoos, conditioners, moisturizers, and specialized treatments.

Our Formulation Ethos

Our products boast a powerful blend of botanicals, nourishing oils, and rejuvenating proteins, enhancing your hair's natural vitality. We’re committed to using sustainable ingredients such as argan, jojoba, and marula oils, as well as biotin, hyaluronic acid, and the exotic cherry blossom extract. We prioritize purity, ensuring our products are free from parabens and harsh chemicals.

Community and Sustainability

Our commitment extends beyond products. We champion community values and environmental responsibility, with cruelty-free practices and vegan offerings. Underlining our sustainable vision for the planet, all of our packaging is 100% recyclable.

“ Millions of combinations, meaning you get a totally unique piece of furniture exactly the way you want it.”

“ Great tags, Millie has got used to it, nothing like the old tin tags of years gone by. Light weight and great colours available.”

“ Amazing product. The results are so transformative in texture and my face feels plump and healthy. Highly recommend! “

“ Millions of combinations, meaning you get a totally unique piece of furniture exactly the way you want it.”

“ Great tags, Millie has got used to it, nothing like the old tin tags of years gone by. Light weight and great colours available.”

“ Amazing product. The results are so transformative in texture and my face feels plump and healthy. Highly recommend! “

We pride ourselves on have a team of highly skilled

Slava Fedutik

- Founder, Chief Creative

Jennifer C.

- Founder, CEO

Valeriia Nadopta

- Founder, C0O